INVIX
Operating holding of revenue-generating apps
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Operating holding of revenue-generating apps

Operating holding ofrevenue-generatingapps.

We invest in subscription apps with proven revenue, operate them, and scale them as a single portfolio.

Portfolio target MRR$2.4M+
Target invested volume$48M+
Apps under management120+
Reply within24h
How INVIX is built

Three layers. One holding.

At the bottom — an operational engine with real MRR. Above it — the infrastructure we use to grow assets. On top — the marketplace as an inflow and outflow channel.

Layer 3
03

Marketplace and network

Inflow channel for new assets and outflow for grown ones, plus a community of portfolio teams. A storefront on top of a working engine, not in place of it.

  • Closed deal-flow
  • Investor and fund network
  • Portfolio teams community
Layer 2
02

Infrastructure

Billing and payments, traffic financing, analytics, unit economics. The operational muscle we use to scale assets.

  • Subscription billing
  • Traffic financing
  • Analytics and unit economics
Layer 1 · Engine
01

Operating portfolio with MRR

We invest into apps, take operational control and grow them: ASO, traffic, monetization, retention. The holding's revenue is the portfolio's combined recurring MRR.

  • Direct investment into the asset
  • Operations move to the holding
  • MRR growth via playbooks

A storefront without an engine is a market stall. With an engine — a holding.

Operating model

How we work with an asset.

01
Scouting

We source revenue-generating apps through a closed pipeline and market analytics.

02
Due Diligence

Code review, metrics verification, monetization model, and clean legal title. 3–7 days.

03
Investment

We invest into the asset. Deal structure plus founder earn-out tied to retained metrics.

04
Operations

ASO, user acquisition, billing infrastructure, and analytics transfer to the holding.

05
Scale-up

We grow MRR through holding infrastructure: optimized payments, traffic, and retention.

06
Optional exit

Sale of the scaled asset via the marketplace — an optional step.

Portfolio under management

Recurring-revenue assets we operate and scale.

Submit your app

Get your valuation in 60 seconds.

Standard market methodology: MRR × category multiple, adjusted for traffic source and age. Multiples range from 8–40× depending on vertical.

Valuation calculator

Get your valuation in 60 seconds.

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Estimated valuation
$0$0
Multiple 1016x · Final price determined after due diligence.
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Growth Infrastructure

We scale what already works.

01

Payments and billing infrastructure

Payment acceptance, subscription billing, multi-currency, retry logic, anti-fraud. App Store, Google Play and web checkout.

02

Traffic financing

Growth capital for commercial traffic acquisition based on verified LTV/CAC unit economics. No equity dilution.

03

Operational scale-up

Cohort analytics, unit economics, ASO, product and financial governance. We help teams navigate the scale phase.

Custom development

Concepts with proven unit economics.

Astrology / Tarot AI

OracleAI

AI tarot spreads, personalized horoscopes, daily push engagement.

Timeline
10–14 weeks
From
$48k
Dating, niche segments

PairUp

Dating for narrow interests and cities, fast onboarding.

Timeline
12–16 weeks
From
$65k
AI Consumer Rights

LexGuard

Consumer-rights assistant with auto-generated complaint letters.

Timeline
10–12 weeks
From
$42k
Why INVIX

Trust, above market standard.

Only vetted assets

Every app goes through due diligence: code, metrics, monetization, legal title.

Transparent metrics

Cohorts, retention, ARPU, traffic sources — fully exposed to the investor.

Escrow protection

Funds held in escrow until full asset and account handover.

Deal hand-holding

From intake to team and access handover. Legal and ops on us.

Portfolio resilience

Why the portfolio runs independent of any individual.

Assets sit at the holding

All assets are held by the holding entity, never by individual employees.

4-year vesting

The team is locked in by 4-year vesting (12-month cliff) and earns on portfolio retention.

Playbooks and governance

ASO, billing, traffic, analytics — fully documented. Regular reporting and investor veto rights.

Who it's for

Three audiences. One holding.

Product teams

Close one chapter and move to your next product. We invest into the asset and take operational management on ourselves.

Investors and funds

Access to a closed flow of subscription apps with verified revenue and a stake in the operating portfolio.

Founders

Get an investment and the holding's operational leverage instead of going solo. Save 18–36 months and tens of thousands in traffic spend.

Closed deals

Anonymous cases. Real numbers.

Astrology · iOS
MRR$38,000
Multiple11x
Sale period21 days
Escrowclosed

"Got the valuation on day one, escrow closed in 3 weeks."

Founder
Dating · iOS+Android
MRR$62,000
Multiple9x
Sale period18 days
Escrowclosed

"INVIX prepared the unit-economics report — we just signed."

CEO
AI Tools · Web
MRR$24,000
Multiple14x
Sale period12 days
Escrowclosed

"The deal closed faster than I hired my first engineer."

Solo founder
FAQ

Frequent questions.

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